รายละเอียดงาน
DEPARTMENT : ICC
REPORTING TO : CIO
"Excellent command of spoken and written English is essential."
Purpose of the Job : To lead the company’s global digital marketing and social media presence by strengthening brand visibility, driving digital lead generation, and ensuring a consistent and professional online presence across all operating markets.
Scope :
Responsible for managing the global digital marketing ecosystem, including social media, website, SEO/SEM, digital campaigns, content, and brand assets, while collaborating with country teams to generate market-specific content, drive inbound leads through Alto CRM, and support international brand growth.
Summary of key responsibilities :
1. Compliance to Company vision, values, and annual targets
2. Executing the following tasks as Global Marketing & Social Media Specialist :
2.1 Global Social Media Strategy : Plan, create, and schedule content across primary platforms (LinkedIn, Facebook, Google, YouTube), maintaining a cadence of at least one targeted post every two weeks per operating country.
2.2 SEO & Website Management : Optimize website content for Search Engine Optimization (SEO), manage search engine marketing (SEM) campaigns, and ensure our web presence stays updated, modern, and aligned with company goals.
2.3 Content Generation & Brand Consistency : Collaborate with country teams to gather success stories, industry insights, and updates to craft compelling brand narratives.
2.4 Lead Generation & Campaign Tracking : Run digital campaigns designed to drive inbound inquiries into the Alto CRM, measuring ROI, click-through rates, and engagement.
2.5 Brand Assets & Collateral : Maintain up-to-date marketing collaterals, digital brochures, and social media kits for localized team use.
Probation Period : 3 months, subject to performance review and confirmation of suitability.
Job Application Link : https://cmoalto.cmogroup.io/careers/tnt-cmo-group-dim2
คุณสมบัติจำเป็น
✓ Strong hands-on experience with SEO tools, Google Analytics, social media scheduling tools, and CMS
✓ Excellent written and verbal communication skills in English, with strong copyediting and visual lay
✓ Self-starter attitude capable of coordinating content across multiple time zones and cultures.
✓ Strong written and verbal communication skills
✓ High attention to detail